Reading time is only 2 minute/s. You can do it.
Unless you live under a social media bridge, you’ve certainly heard of the ALS Ice Bucket Challenge. This challenge has taken off like a rocket and could end up being the best thing (hope) to date for those dealing with this devastating, deadly and incurable disease.
ALS (Amyotrophic Lateral Sclerosis), also known as Lou Gehrig’s disease doesn’t get a lot of media coverage, until now, and it really hasn’t been researched in a big way; with only 30,000 Americans infected at any given time, there’s simply no financial incentive for large research and mega-pharma companies to invest big money into. As sad as that sounds, it is way it is. (more…)